Friday, 25 November 2011

Lecture 5 - Graphics communication

Legibility
When making my test/mini magazine I wanted to make sure that I was connecting to my audience in the right way. Questions I had to ask myself were; had I laid out the cover & pages in the correct way? Was the colour & background of any text suitable & can be read easily? & most importantly is the font at a good size for everyone to read? Legibility is about finding the right information not about the text so this can be applied to an image, which is what I wanted to portray in the practice for my front cover. The theme of the magazine has to be based around Birmingham so I wanted to make sure that the cover was not obviously an image of Birmingham as it wouldn't suit my magazine or my target audience. However I still wanted there to be something recognisable on the front cover as the magazine cover is also not going to have a lot of text on the cover. So I choose to use an image I had taken of the Selfridges in the bullring's texture/pattern.
Researching contact
For our final magazine we’re a planning to make the magazine along the theme of it being a one of magazine for each city and this month it is based around Birmingham. When researching this subject we were very lucky as we both live in the city and was therefore very easy to look around for inspiration, I work in the main shopping centre so it was very helpful to gain an idea of the fashion sense and type of people in Birmingham. Other ways of researching in to this subject was to go to the local museum of art and see what people locally are producing creatively. The lost in lace exhibition was extremely helpful to us as it helped us produce and come up with an idea for a make-up shoot based around lace.
Making sure the content was also appropriate for our audience meant that we could base it around our lives and what we already knew. Just like how a women’s fashion magazine’s such as Glamour or Elle can use their own knowledge when planning ideas for the content of the magazine. Other primary sources can be used when planning your magazine such as going to fashion weeks, galleries, exhibitions, and trade shows.
In regards to my own work I find legibility and researching you content properly incredibly important as it is the information that guides the audience to what they need to know. Legibility again does not need to be referred just as font it can be anything you use to display your meaning to your audience. It’s about addressing your Target audience in the right way making sure that it is saying the tight thing to the audience and you are conveying your work in the correct with the right signs and making sure you are also connecting with your audience effectively.

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